Brands that describe themselves as alternative aren’t my thing. Most of the time I feel they try too hard to be different for the sake of being different. Then last week I came across Nununu which describes itself as exactly that – ‘alternative baby fashion’ – and much as I hate to admit it, I do like it, a lot. Nununu is different but not crazy different, not unwearable different, not different purely for the sake of different and that’s what I love. Their clothes are seriously cool yet very wearable and look extremely comfortable for babies and toddlers. I’m loving that black and white star dress and this sprinkle all in one playsuit. I wish I had known about Nununu when my daughter was a baby but luckily many of their clothes go up to 6 years so I still have time to get a piece of this ‘alternative’ cool for her wardrobe.
Happy weekend ~ x